This project focused on creating a web-based scroll story, which provided me with valuable insights into user flow and user experience design. By blending storytelling with interactive elements, I explored how to guide users through content while keeping them engaged. This experience deepened my understanding of how design choices impact user interaction and accessibility in digital spaces.
I designed this project to educate and engage young people about the environmental and social impacts of fast fashion while offering practical solutions. I created a dynamic, web-first scroll story using text, videos, photos, and interactive elements like a quiz to make the content informative yet digestible.
Interactive features, such as buttons to save the article and leave comments, enhance engagement and make the content feel community-focused. An infographic reveals key stats in stages, helping users grasp the scale of the issue. I also added pages showcasing a sustainable fashion show, the host organization’s mission, and a fun quiz to recap the information.
Explore it below:
